Auto-generate dynamic segmentation for a deeper understanding of your market landscape
Identify highly predictive microsegments
No more manual trial-and-error: the engine autonomously clusters critical variables to generate granular, composite segments.
Get unprecedented interpretability
Drivers and segments are generated in natural language for high explainability, enabling cross-functional validation and business value.
Design nuanced intervention per segment
Enable hyper-personalization at scale and across multiple channels. Actions include propensity models, Next Best Action (NBA) recommendations.
Explore composite segment features
Drill down into the temporal dynamics of each segment: pinpoint high-lift microsegments, focus on changes over time, and test influential factors.
Bypass cognitive bias through AI microsegmentation
Operationalize customer insights across various use cases
Banking
India’s largest bank delivers cohesive personalized experiences across 10+ channels for its 45M customers.
This has led to a 4-9x jump in conversion rates across  all products.
Retail
National retailer used detailed store segmentation to optimize and automate assortment and pricing. Understanding key drivers of each microsegment unlocked €15M impact on margin in one year.
Media
By identifying over 200 actionable drivers of churn, a leading European media company accurately predicted 86% of churners. This reduced customer churn by 30% in five weeks.
Consumer Goods
Robust outlet segmentation helped a global CPG understand granular sales potential, including accurate store potential forecasting. This led to $6M in regional impact, and >$150M when scaled across geographies and brands.
